It's often not the responsibility of freelancers to come up with titles for the stories they write, but a catchy, clever title can be a good way to garner attention. And with China as a focus, there are two easy steps that just about any successful title follows.
Step 1: Take any well-known Chinese cultural object or recent historical event.
Examples:
The Great Wall
The Cultural Revolution
The Little Red Book
The East is Red
The Red Guard
The Great Leap Forward
(Arguably) The Hundred Flowers Movement
The One-Child Policy
Step 2: Twist the object or event from Step 1 into a pun related to your article.
Follow these two steps, and voila! You have the magic of "The Great Firewall of China" or "The Green Leap Forward." China has such a well-known culture full of brazen names, many of which come pre-loaded with kitsch value, making writing from China that much easier than writing from Cambodia. Just how many puns can you get out of Angkor Wat and Pol Pot?
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This is my UM Alumni blog, focusing on my career freelancing.
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